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  • 2 years ago      

    How to improve your digital marketing strategies with Platform Integration.

    Excerpt from CPR For Your Business “The important thing here is not about getting the 1 – 5% conversions but is to get the other 95% who are interested to take action” Most businesses usually only have their digital marketing campaigns in either search engines or social media and treat them as two different strategies. […]


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  • 2 years ago      

    How MASTER email marketing

    Email marketing is great – it builds massive amounts of good will, connection and trust with your audience. It generates more sales, more revenue, more profit and a better overall customer or client experience for the receiver of the marketing emails – especially when they are done right. But how exactly do you leverage a […]


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  • 2 years ago      

    Business without marketing is silly and marketing without a good business is a scam

    Excerpt from CPR For Your Business “Marketing should not be considered as an expense, but rather should be treated as an investment” Imagine this: John wants to open a restaurant. He starts this first by finding a good location, a good chef, employing all the right people and renovating his place. Then, he opens the […]


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  • 2 years ago      

    6 Top Digital Marketing Strategies

    Whether you are a seasoned business owner of a budding entrepreneur, you know the importance of choosing your digital marketing strategy carefully. Your digital marketing strategy can either break or make your campaigns even before it’s launched. This week, we will be giving you 6 of the best digital marketing strategies to generate more leads, […]


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  • 3 years ago      

    The 6Ps Business Formula

    Excerpt taken from CPR For your Business Have you ever wondered why so many digital marketing coaches claim to be able to help people make good money online and yet the majority of their students who tried, don’t make it? I’m not trying to imply that what they teach doesn’t work, rather I think that […]


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  • 3 years ago      

    How to Cultivate Captived Consumers

    In the 5 seconds you took to read the title of this article, pounder on whether it is worth the read and graciously decide to click on it, many others have already scrolled past, in search for something more worthy that might hook their attention. It’s nothing personal – that’s just how most 21st-century digital […]


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  • 3 years ago      

    So Clubhouse…What’s the Big Deal?

    It’s not even a year old yet, and yet this new social media app has managed to pave its way through the crowded internet landscape to become one of the most talked-about platforms to date. Clubhouse is an exclusive, invite-only audio platform. What sets it apart is its mode of communication – audio, which differentiates […]


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  • 3 years ago      

    3 Attributes of a Successful Business

    Excerpt from CPR For Your Business When going into war in ancient times, there are 3 very important characters that are needed in order to win a war: The King, the Advisor and the General. Similarly in a business, you need the attributes of these 3 characters in order to win the war in your […]


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  • 3 years ago      

    #Quickreads: Why Influencer Marketing Is A Game-Changer.

    7 years ago, barely of age, Australian entrepreneurs Alex Tomic and Nik Mirkovic came up with the idea to pool their savings and come up with HiSmile, an Australian teeth whitening start-up. They had no idea it would turn into what it is today – a multi-million dollar business that reached a brand valuation of […]


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  • 3 years ago      

    Why Shopee’s Advertisement Work

    The onset of Covid-19 has ravaged the retail industry, with lockdown measures and greatly restricted face-to-face service in stores. This has resulted in more consumers turning to online platforms to meet their shopping needs. Shopee’s growth over the past five years can be attributed to many factors, including localised Customer-to-Customer (C2C) marketplaces as well as […]


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